Paragon Digital Services is the top managed service partner for ad platforms, agencies, publishers, media entertainment companies and retail media networks.
Our clients choose us when they need extra bandwidth and expertise to support their existing digital ad operations teams. We bring years of experience and deep domain knowledge to the engagement. This, in turn, allows our clients to grow their business with the confidence their digital ad operations will be executed without error and on time.
Our Services at a Glance
- Programmatic trading
activation - Campaign management & reporting
- Ongoing monitoring and optimization
- Performance reporting
- Campaign monitoring and optimizations
- Analysis and insights
- End to end campaign management
- Partner activation, optimization, education, and negotiation
- Partner brand safety compliance tracking and analysis
- Data compilation and reporting across various platforms
- Taxonomies, pixel creation, data pixel mapping, malware violations
- Budgets and billing
- End to end campaign management
- Programmatic creation in various platforms
- Inventory forecasting
- Creative audits brand safety compliance
- Standard and custom reporting
- Newsletter assembly, ad placements, ad trafficking
- Channel management and rights management
- Metadata optimization, data management, automation, genre tagging
- Weekly and monthly channel performance reporting
- End to end campaign management
- Content editing
- Store audit and listing optimizations
- Supply DSP Relationship management
- Domain management against performance metrics
- Negotiate renew RMN contracts and agreements
- Keyword research and optimization
Accuracy, Privacy and Governance Guaranteed
Paragon Digital Services was built from the ground up with a commitment and focus on accuracy, privacy, and governance to keep up with your customers’ demand for precision and security.
Selecting and working with an outsource partner is senseless if the party does not have in place governance which guarantees their work is delivered on-time and without error. The three ISO certifications listed below, highlight Paragon Digital Services commitment to process, safety, privacy, and exacting standards.
Certification behind Paragon Digital’s Quality Management System (QMS) that guarantees error free work delivered
on-time.
Certification behind Paragon Digital’s Information Security Management System (ISMS) that protects sensitive data.
Certification behind Paragon Digital’s Privacy Information Management System (PIMS) that guarantees compliance with privacy and data protection regulations.
Paragon Digital Services – By the numbers
Full Year 2022
1,500
Full Time Employees (no contractors or subcontractors)
11,751,085
Digital media and marketing client jobs delivered.
99.999%
delivered “without error”
100%
delivered “on time”
ISO 9001
Audited
Why Partner with Paragon Digital Services
Partnering with a managed services provider for is a critical component to most Digital Media company’s growth strategy. With Paragon Digital as your managed services partner, your sales team and operations teams can be assured that expert resources won’t be a concern when taking on new or added client work.
Benefits of Managed Services Partnering:
Augment your teams with detailed oriented, highly trained team members with the experience to complete tasks accurately and on time.
Lower operating costs by as much as 72%.
Reinvest savings to other priorities, such as new tools, expanded partnership efforts, additional client and revenue facing team members.
What to Expect from Paragon Digital Services as Your Outsourcing Partner
In typical engagements we augment, rather than replace, existing teams taking on specific tasks or functions. Our teams work alongside your teams, in the same time zones and using the same platforms, systems and tools.
Our on-shore client services managers oversee regular meetings and business reviews to ensure Paragon remain tightly aligned with your objectives.
All new engagements begin with Paragon Digital creating a Standard Operating Procedures manual to ensure alignment with your teams. This document covers:
Communications plan and systems
Systems and tools
in use
Workflows and process documentation
Escalation planning and management
Reporting cadence
SLAs
Account priorities
KPIs by client
